Firstly, before I begin the post proper, I want to say a thank you to all the followers of my blog for reading and commenting at every post.
Thank you Ms Hui for making us do such an interesting assignment where we can apply what we have learnt in class to articles or videos that we see everyday!
This is the official trailer for 7th Asiana Interrnational Short Film Festival, directed by Goo Hye Sun. It reflects the theme of "love-hate relationship between people and the media".
(Goo Hye Sun is the girl who acted in Jandi in Boys Over Flowers)
Short films have deeply rooted itself into the our daily media 'needs'. For example, we log on to facebook and share short videos that we see on youtube.
In this short film, the artist was trying to draw a sketch of the girl he sees on the televsion. From the smiling face he sees, he came out with a series of sketch showing the other emotions.
Short films such as this, as compared to an average full lenght movie, takes on a more high context manner to convey the message. No matter if we agree or not, media influences how we lead our lifes and how dependent we are on media sources to give us information and news updates.
According to the Media Hegemony theory, media represent the views of the powerful eiltes. What we see on the television screens, although they are mostly what we want to achieve, they often do not represent the reality. Perhaps this is why we have a love-hate relationship with the media.
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Short films like these usually try to convey a more in depth message to the public as compared to commercialized blockbusters. I do feel that the media often influence us in many aspects of our lives, such as our goals and desired lifestyle, but I don't think that what is portrayed in tv is mostly unrealistic. Unless all that we've been watching is The O.C.
ReplyDeleteI can't seem to view the video without my laptop hanging, but off the top of my head, I have to agree with Christopher.
ReplyDeleteI doubt what is portrayed is unrealistic, because most shows address the challenges faced by the society. A really good example would be the TV series, 7th Heaven. In fact, even The O.C. has a tinge of truth especially amongst teenagers.
At the same time, what we watch may not always represent what we want to achieve. Many shows are depicting violence, and are shown only for the sake of entertainment.
We certainly cant choose whether we want to be influenced or not!
ReplyDeleteBUT one thing is, we can definitely choose to not have the television set installed in our apartments. Aye?
Hi YenLing! Short films are often very thought-provoking; sending short messages at the same time.
ReplyDeleteHowever, I have to disagree that media does not represent the reality. News, for instance, represent the reality, well at least for Singapore.
Hello Chris
ReplyDeleteYupp, we are all fans of one movie or another. In an almost uncanny way, we would try to live our life to the 'ideal' as portrayed in these films...Good or bad? We may never know
Firstly, I would like to commend Goo Hye Sun because she truly is a talented artiste! From singing, to acting, to publishing her own book full of her artwork, and now directing, she definitely is someone to look out for! (:
ReplyDeleteWhat we see on TV, usually, probably 95% of it is scripted, or made interesting for television. For example, when you write a script, you'd have to include dialogues between your characters and these dialogues would have to be interesting and engaging enough for the audience. In reality, daily conversations between people aren't that interesting as seen on-screen.
Then again, I agree that there are many films and shows that are inspired by true stories and these are shown and inspire many. It's by using media that we can share these amazing stories that have been found and yet to be found.
Here's what I thought of the trailer! I felt that perhaps the man was in love with the girl he sees on TV, so much that he draws so many sketches of her, showing that he can't stop thinking about her maybe? And finally, breaking his pencil, taking the TV set and dumping it on the beach as he walks into the waves.
I'm actually too tired to think haha, so here's my comment for now! xD
Perhaps it is not the media's detachment from reality that leads to the 'hate' part of the 'love-hate relationship', but more the lofty idealism; the unattainable dreams? While the media's frequent encouragement of such idealism might lead to 'hate', it is important to remember that producers seek proft, and productions feed an existing demand. Perhaps it is then more important to ask: Why do we continue to turn to and ask for - or demand - such productions, if they ultimately cause 'hate'?
ReplyDeleteThat is the 'love-hate relationship' as I see it, and unfortunately the 'love' aspect, as well as the constant, never-ceasing conflict between love and hate of the same produtions and entity, has not been adequately dealt with here.
I am drawn to your attribution of this short clip as 'high context culture'. Indeed, sending the message across in the shortest time possible without any words is a really effective way to advertise, as opposed to draggy advertisements.
ReplyDeleteIn Japan, most advertisements on the national TV are rarely more than 15 seconds long. Compare that to Singapore's advertisements, and you know why we fail so badly at advertising. In fact, the best to advertise is to capture one's attention in the 1st 3 seconds.
short media products are usually catching and straight-forward. and i have to agree with you that the media does not portray everything that are real.personally, i feel that the decisions lie with us. as an audience, we have to choose what information we want to absorb.
ReplyDeletesweetie, indeed what we see on tv is so unreal and not applicable at all to our real lives, ficticious, can talk bout powerful and limited effects too.
ReplyDeletehello
ReplyDeletetotally agree =) what we see from the tv might not be true but it is influencial.
However, decision is on us whether to believe it or not.
Well, i think that the media does influence us to a certain extent.Like what christopher has mentioned,"Short films usually try to convey a more in depth message" .Thus i believe short films should also be easily understood, to allow audience to know the message it wants to convey.
ReplyDeleteThe media is definitely influential because it plays such a big and vital part in our everyday life. I do love watching short films too, as sometimes long films might be too draggy. Short films, although short, but they do straight to the point and bring out the objective of the film.
ReplyDeleteAnd yes, i agree with the rest that it is up to individual to believe what is real and what is fiction... For example, we all know that those lovey dovey happily ever after stories are most of the time, only happens in our dreams.
While documentary can bring out some reality in lives, i believe other aspects like dramas and all are mainly just for our entertainment purpose.